DRAG RACING ACTION Magazine
Drag Racing Action and the Contingency Connection have signed a multi-year agreement to be the official publication for the Contingency Connection Drag Racing Series.
The partnership centers on a strong commitment by both parties to focus on the weekly grass roots racers and reward their efforts on a nationwide basis. The series is comprised of 20 tracks that host 20 events each.
Every weekend, racers at those venues are rewarded with a national contingency program that compensates them with prizes that culminate at the end of the year with the Mr. Gasket Mallory Cup Award.
Jackie Ressa, President of JRB Marketing and the Contingency Connection said, “We’re dedicated to providing solid media coverage on a national basis for our racers, sponsors and race tracks. This partnership with DRA will surely meet and exceed our goals of exposure. DRA has consistently shown itself to be a magazine dedicated to the same goals that we are, and we’re extremely pleased to be able to join in their efforts.”
Brett Underwood, Executive Publisher of DRA said, “The weekend warriors are the true backbone of our sport and they deserve to have the type of support that the Contingency Connection offers. And it’s those same racers that we look to promote within the pages of DRA. Through their consistent promotions amongst their member tracks, they’ve proven to benefit everyone involved, which is the only way anything is ever successful. Because of this, their seriesis the perfect venue to promote DRA, as well as our sister publication, MOPAR ACTION”. |